Design Your Own VSCO Stickers

## What are VSCO stickers?
To understand VSCO stickers better, we first need to talk about VSCO kids! The name VSCO comes from the popular photography and photo editing mobile app that is used to apply filters to their photos. A VSCO girl or VSCO kid belongs to a subculture of Gen Z that emerged in 2019 and gained popularity on Instagram and Tiktok. They are known to dress and accessorize similarly, which make them distinguishable from everyone. Some notable VSCO kid styles are oversized t-shirts, Birkenstocks, friendship bracelets, scrunchies, and water bottles decorated with lots of stickers!

[VSCO stickers](https://www.stickermule.com/uses/vsco-stickers) are known for their cute aesthetic with a pastel color palette, and hand drawn quality to them. Most VSCO designs are of animals, plants, nature, and inspirational quotes or funny statements. One distinguishable look that is associated with VSCO stickers is the white padding that borders around the design. 

## Where can you use VSCO stickers?

VSCO stickers are usually seen on:

-	Water bottles like hydroflasks
-	Phone cases
-	Laptops or laptop cases
-	Mirrors
-	Airpod cases
-	Lockers
-	Instax, Polaroid or other instant cameras
-	…or virtually anywhere with a smooth surface!

## Are VSCO stickers waterproof?
Different VSCO stickers are made of different materials. Some stickers are made with just simple sticker paper, which makes them lose their quality and adhesive when getting wet. Other stickers are made with differing qualities of vinyl. 

Vinyl stickers are sunlight damage resistant and they are able to keep their vivid, bright colors for a long time. Vinyl stickers are also waterproof, so you won’t have to worry about your stickers peeling off when you are washing your water bottle! 

## Where do I find VSCO stickers?
VSCO stickers are available online from a lot of major retailers like Amazon, Walmart, and others. You’ll also be able to purchase VSCO stickers from popular marketplace sites like Etsy. There are a lot of artists and small businesses that offer their designs as VSCO stickers on their own websites. 

Bigger retailers sell huge bundles of stickers for cheap, while smaller businesses and independent artists sell their stickers at a slightly more expensive price point. While there are a whole lot of designs and sellers to choose from, most of these options do not offer customization or allow you to make your very own sticker design.

## How do you design VSCO stickers?
There’s a lot of ways to design your own VSCO sticker. You can design using programs like [Adobe Photoshop](https://www.stickermule.com/blog/how-to-remove-backgrounds-in-photoshop), [Illustrator](https://www.stickermule.com/blog/how-to-design-stickers), or [Studio](https://www.stickermule.com/studio). You can also draw your artwork digitally using apps like Procreate and Affinity. 

One stand-out feature of a VSCO sticker is its hand-drawn aesthetic, pastel color palette, as well as the white border that pads around the design. So, for this instance we will use Procreate to draw our own design:

### 1.	Create a new canvas in Procreate.
![Design VSCO stickers in Procreate](https://storage.googleapis.com/sm-content/blog/b034616e8f19c433008fe932ee6fbb66dda9f62c)

### 2.	Draw your design and fill in all the colors.

![Draw VSCO design in Procreate](https://storage.googleapis.com/sm-content/blog/964bd426e8d593fbb7cfb0b62171c8449f6e2af7)

### 3.	Add in your text.

![Add text for VSCO stickers](https://storage.googleapis.com/sm-content/blog/099aaeba3b1ecc2ce542e3f2d514ea5419d50a39)

### 4.	Hide the background color layer and create a new transparent layer for the white border under your drawing.

![Hide background color layer VSCO stickers](https://storage.googleapis.com/sm-content/blog/cb025829f5f2b1e5584012f73e260bf510f4be28)

### 5.	Draw and fill-in a white border around.

![Fill in white border VSCO stickers](https://storage.googleapis.com/sm-content/blog/990714e75dbd198d5c9e97cba3b154773ec0c146)

### 6.	When you’re happy with your work, export and save! 

![Export VSCO stickers](https://storage.googleapis.com/sm-content/blog/11fd37c9cbf8a1976f843d184dceda527ff8bda4)

You will now then be able to print your design from your device using your home printer and sticker papers! 

Keep in mind that when printing your own design using inkjet vinyl sticker paper, expect to get a lower quality sticker. Some inkjet printer ink does not adhere well to vinyl, ending up smeared on the paper. Stickers made this way are also not guaranteed as waterproof.

## How do you make VSCO stickers without a printer?
You can always purchase VSCO stickers from a lot of retailers like the ones mentioned above, but you will not have the option to personalize or use your own design. With Sticker Mule, you’ll be able to have your very own VSCO sticker design printed and cut! 
Getting your design uploaded to Sticker Mule is super easy! 

1.	On Sticker Mule’s homepage, select custom stickers. You will be then able to pick from a wide variety of sticker styles like die cut, round, rectangle, sticker sheets, clear, transfers, and even holographic! 

![VSCO stickers by sticker mule](https://storage.googleapis.com/sm-content/blog/3af8f2d887d218eea2873d438934e6df047c139d)

2.	Pick the type of sticker you like. 
3.	Select the size and quantity of stickers you want to order. 

![VSCO stickers select size quantity](https://storage.googleapis.com/sm-content/blog/ffa5f222c576e006d8b95652e895f6b585772ce4)

4.	Upload your artwork. You will also be able to type in specific instructions if necessary.

![VSCO stickers upload artwork](https://storage.googleapis.com/sm-content/blog/ecb950519397b9db5e4fd5d656b587cf711fd8e3)

5.	You’ll see your sticker design in your cart! Checkout and put all the necessary information needed, like your shipping address and payment information.

![VSCO stickers checkout](https://storage.googleapis.com/sm-content/blog/551b9e4de12be509316870e18318a2d82b4b399a)

6.	Review your proof shortly after checkout and request changes until you’re happy. Sticker Mule’s proof approval process lets you work directly with them to ensure your stickers will look exactly how you want.
7.	You will get your die cut stickers with 4 day turnaround and free shipping!
Sticker Mule is the easiest way to get your VSCO stickers printed! You’ll be able to order prints of your custom stickers in any shape or size (yes, even holographic!) on premium vinyl that is durable and weather resistant. Sticker Mule’s custom stickers feature a special laminate that protects them from exposure to sunlight and water. You will also rest easy knowing that you can put your sticker-filled water bottle in the dishwasher and still have the stickers looking brand new after washing! 

<ButtonCta text="Print VSCO stickers" size="large" variant="secondary" align="center" href="https://www.stickermule.com/uses/vsco-stickers" />

Learn how to design and print your own personalized or customized VSCO stickers in this step-by-step guide! 

DIY car window stickers

Consider the clothing that you’re wearing now. Apart from their obvious function of covering your essential nakedness, clothes are your statement to the world. They express your mood, your disposition, your individuality. When it comes to your vehicle, this type of self-expression can be tricky to exhibit. A paint job can be monotonous, if not downright expensive. Kitschy car accessories like fuzzy dice or dashboard dogs are just too gimmicky. If you want to extend your self-expression to your automobile, there is a simple answer: car stickers.

Car stickers come in numerous varieties, but today we’re going to zone in on car window stickers, the perfect accessories for style and self-expression. Car window stickers may not seem like much, but they have plenty of advantages.

## Benefits of Having Car Stickers

__1. Car stickers are great for branding.__

There’s no better and more cost-efficient way to declare—and spread—your brand to the world than via your vehicle. Car stickers are ideal giveaways, whether you have an event, handing out stuff curbside, or offering freebies. Stick on your logo, your emblem, your signature color and let others do the same. 

__2. Car stickers informative.__

Vehicle stickers have long been used as promotional material and through them, you can advertise your business address, contact information, and even operating hours.

__3. Car stickers can share some good wisdom.__

Everyone loves a bumper sticker, but more than that, from tattoos to stickers, everyone loves a good quote or mantra that they can apply to daily life. Put an encouraging statement for the potential road-rager in front of you. Stick on a funny joke for some traffic jam entertainment. The possibilities are endless.

__4. Car stickers can serve as a warning.__

New driver? Baby on board? Make sure other drivers know so they can be extra cautious around your vehicle.

__5. Car stickers are decorative.__

Put your face on your vehicle—and quite literally, too. Whether you want to stick on a self-portrait or an actual photo on your window, the point is, you can with car stickers. You can put your favorite characters, a random symbol, even your own customized doodle. It’s your quick, fun, affordable, and even temporary way to show off your personality when the outside world can’t see you inside your vehicle. 

__6. Car stickers can show off your affiliation__.

Uber driver? You can display the iconic U on the corner of your windshield. Slap on your business logo, too. Whether you’re riding a company vehicle or your own personal automobile, car stickers can help you spread your businesses and affiliations around.

__7. Stickers are generally fun.__

We’ve all collected stickers back in the day and they’ve always been good fun. There’s just something personable about it, light and easy. Of course, you can’t go overboard stickering your car (the law is different per country), but even if you just have an inconspicuous sticker on a small corner of the rear window, it’s still a fun throwback to the good old days.  

## Kinds of Car Window Stickers

What kind of stickers would be good for your car? The problem is there are too many varieties to choose from that it can get confusing. We’ll quickly break it down for you so you can make the proper decision based on your needs and design.

__1. Clear stickers__

Make your design stand out with clear stickers. The margins are transparent to make the design look seamless against the window, but the colors are backed with white ink to really make it pop. They’re made with a special vinyl that can be printed and cut to your exact specifications.

__2. Front adhesive stickers__

These window decals have adhesive on the front of the design to be applied on the inside of a window, virtually making it perfectly protected and weather-proof.

__3. Transfer stickers__

Transfer stickers are probably the easiest to install, especially for designs with complex and multiple pieces. The sticker is attached to a transfer tape which you can then stick to your preferred surface. You can use your hands or a piece of fabric to apply pressure on the decal, making sure that it’s properly sticking. You may also run a credit card over it to reinforce the adhesion. Remove the tape slowly so that you don’t actually peel the sticker back.

__4. Static Clings__

Designed to firmly hold against the glass without an adhesive component, static clings are preferred for temporary or seasonal graphics that don’t require a lot of commitment. What we love most about static clings is that it’s reversible, either side sticks well on glass surfaces.

__5. Vinyl lettering__

Ideal for text designs, vinyl lettering stickers uses the same transfer-type system as transfer stickers, making it easier to apply long or multiple words or letters.

__6. Die cut stickers__

The end-all, be-all of stickers, die cut stickers are weather-proof and fool-proof. It uses an incredibly thick vinyl that is resilient against scratches, water, and sunlight. It’s the ultimate sticker.

## How to Customize Your Car Stickers

There’s a simple reason why you should customize your vehicle stickers: because it’s just so easy. [Sticker Mule](https://www.stickermule.com/), for example, makes it a cinch. Once you have your graphic finalized, you just need to visit stickermule.com and the good folks there have everything set up for you:

1. Select the type of sticker you want from the aforementioned.
2. Choose the size—Sticker Mule has standard sizing and custom cuts—as well as quantity. Remember, the more you order, the cheaper the cost.
3. After uploading your design, Sticker Mule staff will come back to you with proofs within eight hours. This way, you can check how your graphic will look before printing. If you need to make edits, just send a message and Sticker Mule will do the modifications for free.
4. Wait four days for your order to arrive. Have fun stickering!

## Why it’s fun to use stickers on your car 

- Stickers reflect your personality and you’ll realize that the only way to truly capture that that is to customize everything all the way. This way, your choices are reflected in every step of the production process. Buying car stickers from stores are okay, but you might find everyone else doing the same.
- You know what will fit your vehicle. A pimped-up ride definitely needs something custom to go with it. You want it in a very specific corner of your rear window? You got it. You want it to fit your side window exactly? Done. Every millimeter, your design.
- You can go crazy with your creative juices. Seriously, let loose. We’ve mentioned earlier that the possibilities are endless and that’s because they really are. Your car stickers are only limited by your imagination and, of course, the requirements of the law. 

## Frequently Asked Questions About Car Window Stickers

__Are car window stickers removable?__

Yes, they absolutely are. Static cling stickers don’t use any adhesive so they are very easily transferable, without leaving any gucky residue. As for the traditional type of sticker, Sticker Mule suggests using a [good adhesive remover](https://www.stickermule.com/support/what-s-the-best-way-to-remove-old-stickers). Sticker Mule utilizes only the best and most durable materials, so you can bet that when you do peel off your sticker, if won’t rip apart into pieces, making the job even harder.

__Do car window stickers go on the inside or the outside?__

Both! Sticker Mule, for example, offers [front adhesive stickers](https://www.stickermule.com/uses/car-window-stickers) that you can stick on the indoor side of the car window, protecting it from the elements. However, their die-cut stickers, which you can stick on the exterior side, are virtually everything-proof.

__How to apply car window stickers?__

It’s not that difficult to stick on car window stickers, but you have to be extra careful. Though application depends on the type of sticker you have, all of them require you to start with a clean and dry window. Dirt and moisture will tamper with the adhesive qualities of the sticker.

Make sure to mark the area where you want your sticker. You can even put placeholders first to see how it would look before attaching the actual thing. When you’re in the right position, start with one corner first then ease in the rest of the sticker. Watch out for air bubbles; this, again, could also affect the quality of your sticker. 

Once you’ve fastened the sticker, rub it smooth with your fingers. For varieties like transfer stickers or vinyl lettering, you need to further run through the sticker with a credit card (or something similar) to let out tiny excess air bubbles that got away and ensure that it has properly adhered onto the surface.

__Where to buy car window stickers?__

You need to find a place that can address your needs, offer a wide range of car sticker types, and make the entire process seamless. Sticker Mule does all of this and more via their website. In fact, they make it so effortless and fun, you might get hooked on stickering your vehicle.

<ButtonCta text="DIY Car Stickers for $27" size="large" variant="secondary"  align="center" href="https://www.stickermule.com/uses/car-stickers" />

Discover the different types of stickers and decals for your car. Create your own car window stickers by following these steps!

How to make photo gifts

Sticker Mule makes it easy to turn any photo into a custom gift.

## Personalized photo products

Personalizing a product with a photo makes for a great gift.

![photo-buttons](https://storage.googleapis.com/sm-content/blog/4d8fd92a95539149c737926787278d726bf94c12)

To order, choose the [photo product](https://www.stickermule.com/uses/photo-gifts) you want, upload your photo, then checkout. Within a few hours you’ll get an online proof showing how your custom photo product will look. You can request changes for free until you’re happy.

[Shop custom photo products](https://www.stickermule.com/uses/photo-gifts)

## Personalized face products

It’s also easy to order custom products featuring just someone’s face. We automatically cut around the face of any person (or pet) to make a truly unique gift.

![face-wall-graphics-video-thumb](https://storage.googleapis.com/sm-content/blog/c7ffb0e9f1c45e448075853d34ef1e79520758fe)

To order, choose the [face product](https://www.stickermule.com/faces) you want, upload your photo, then checkout. Within a few hours you’ll get an online proof showing how your custom face product will look. You can request changes for free until you’re happy.

[Shop custom face products](https://www.stickermule.com/faces)

## Automatic background removal

For anything else you’d want to make with a photo, we have [Trace – the free background removal tool](https://www.stickermule.com/trace). Trace is free and easy enough for anyone to use.

<YouTubeVideo videoId="nqsVKElTRIE?rel=0" />

Simply upload your photo and the background will be removed instantly. Add a custom background, scale, move, rotate, crop, and more. When it all looks good you can download your image for free or use it to order custom products with one click.

<ButtonCta text="Try Trace for free" size="large" variant="secondary"  align="center" href="https://www.stickermule.com/trace" />


Learn how to easily turn any photo into a custom printed product – a perfect gift for any occasion.

Static clings vs. transfer stickers

Although they can be used for similar purposes, static clings and transfer stickers both have their own unique benefits – so how do you choose between them? 

## What are the benefits of static clings?

They’re adhesive-free, reusable and completely customizable; here are the main benefits of static cling stickers. 

### What are static cling stickers? 

A [static cling](https://www.stickermule.com/support/static-clings) is a thin vinyl sticker that sticks to a surface without any adhesive, instead using natural static to hold firmly in place. Static clings work best on smooth surfaces and can be easily applied and reapplied time and time again. 

### What can static clings be used for?

Static cling stickers are ideal for use on windows, metal and other smooth, non-porous surfaces. Great for branding, advertising and decoration, static clings work great for temporary use and are the perfect choice for seasonal decoration as they can be reused. 

### Do static clings make good window stickers?

They sure do! Static clings adhere securely to windows, displaying whatever design your heart desires until you decide to take it down. As they don’t use any adhesive, static cling stickers won’t leave behind any marks or residue once you remove them. 

### Can I get a custom static cling made?

Yes! Sticker Mule makes custom static clings in any design you can think of. Here’s how.

1. Choose the size and quantity of static clings you want
2. Upload your artwork and add any comments
3. Place your order and choose your delivery date
4. We’ll send you a proof via email within 4 hours
5. Approve your proof, or request any changes you’d like (it’s free!)
6. Once you’re happy, that’s it: we’ll send you your custom static clings

### Can I use static clings outdoors?

Static cling stickers are recommended for indoor use, but can be used outdoors temporarily in the right conditions. Static clings are not weatherproof, and have certain temperature limits that can affect their adhesiveness; they apply best at room temperature, and have a service temperature of between 20°F and 220°F, meaning they might not adhere as well in temperatures outside this range.  

## What are the benefits of transfer stickers?

![15-Awesome-transfer-sticker-designs](https://storage.googleapis.com/sm-content/blog/cf32d131a6d1c1f045b81e11d5f972a2d1487324)

Transfer stickers are durable, long-lasting and versatile – find out why we love them. 

### What are transfer stickers?

Consisting of multiple parts of durable vinyl held together with transfer tape, transfer stickers are built to keep all the parts of your sticker design together to ensure precise application. [Transfer stickers](https://www.stickermule.com/support/transfer-stickers) are made up of three layers: a paper backing, the vinyl sticker and a layer of transfer tape to hold it all together until you’re finished applying it. 

### What can I use transfer stickers for?

Highly durable, transfer stickers can be used as glass stickers, or on metal and other smooth surfaces, like laminated doors or even paper. Transfer stickers are the perfect option for logos, names and complicated designs, as they’ll hold all elements of a design together to ensure precise placement. 

### Do transfer stickers work for windows?

Yes, clear transfer stickers work great as window stickers. On glass, clear transfer stickers are extremely durable and long-lasting, so they’re ideal for businesses and commercial windows, too. Transfer stickers use a strong adhesive to stay in place so may take some effort to remove from windows (and some soap and water to clean any remaining residue). 

### Can I have custom transfer stickers made?

Yes, our [transfer stickers](https://www.stickermule.com/products/transfer-stickers) are completely customizable in terms of design and size. Transfer stickers are dyed rather than printed, so they’re currently offered in either black or white. 

Just follow the same steps for ordering static clings above, or watch our video on [how to order custom stickers](https://www.stickermule.com/blog/how-to-order-custom-stickers).  

### Are transfer stickers suitable for outdoor use?

Yes, transfer stickers work well for outdoor use thanks to their durability and strong adhesive. Transfer stickers are weatherproof and fade-proof, as the vinyl is dyed rather than printed. 

## How to choose between static clings and transfer stickers 

![static-clings-image-1](https://storage.googleapis.com/sm-content/blog/5fad2f1d357c1634eed74bab88d62b5355ea4991)

Choosing between static cling and transfer stickers can be tricky, but we’ve summed up the pros and cons of each so your decision is as easy as can be.

### Static cling stickers vs. transfer stickers: pros and cons

Static clings:
Pros 
Fully customizable in any shape or color
Free from adhesive
Durable but easily removed
Reusable 

Cons 
Only work under certain temperature conditions
Not suitable for outdoor use  

Transfer stickers:
Pros
Great for complicated designs with multiple parts
Durable and long-lasting
Suitable for outdoor use 

Cons
Not reusable
Take a little more effort to remove than static clings

## Static cling stickers vs. transfer stickers: FAQs 

Still have a question about static clings or transfer stickers? Keep reading. 

### Which work best as glass stickers, static clings or transfer stickers?

It depends what you need from your window stickers. Static cling stickers work for both temporary and longer-term use as glass stickers, and can be removed and reused with very little effort, leaving no trace behind them. Clear transfer stickers look great when applied to windows and can be used outdoors, but take more effort to remove so are better suited for long term use. 

### Are static cling stickers or transfer stickers longer lasting?

Transfer stickers tend to be longer lasting when applied due to their strong adhesive. This makes them much better suited for outdoor use, too. Static cling stickers, however, can be reapplied multiple times so are perfect for seasonal use and the sticker itself will last a long time as a result. 

### Do static clings or transfer stickers work best on metal surfaces?

Both static clings and transfer stickers work well on metal surfaces, however if you want to apply your sticker to an outdoor metal surface like a car, clear transfer stickers are your best bet. Their extra-strong adhesive gives them a staying power when used on outdoor metal surfaces that static clings lack. For indoor metal surfaces, static clings are perfect for more temporary use. 

### Can I use static cling stickers or transfer stickers on a wall?

You can use both static clings and transfer stickers on walls. For static clings, it’s critical that the wall is as smooth and clean as possible; dust, dirt and texture on the wall will all have a negative impact on the adhesion of the static cling. 

Transfer stickers work even better for walls, and adhere securely to smooth surfaces. If you’ve recently painted a room, we recommend waiting a couple of weeks before applying your transfer stickers to prevent them from bubbling. 

### Which is easier to remove, a static cling sticker or a transfer sticker?

Static clings are easier to remove as they don’t use adhesive to stick to a surface. You can simply peel them off and reuse them whenever you want! Transfer stickers can also be removed, but the surface may have some residue leftover which will need to be cleaned with soap and water. 

### Where can I get custom static clings and transfer stickers made?

You can get custom static clings and transfer stickers made right here! Sticker Mule can make custom static clings in any shape and color you can dream up; we do custom sizes, too. Just click below to get started. 

<ButtonCta text="Try static clings for $54" size="large" variant="secondary" align="center" href="https://www.stickermule.com/products/static-clings" />

What kind of window stickers do I need? Should I get static clings or transfer stickers? Compare these two glass stickers and learn how to create your own customized ones!

The benefits of hexagon stickers

Custom stickers come in every shape, including, of course, [hexagon stickers](https://www.stickermule.com/uses/hexagon-stickers). Let’s take a look at why hexagon stickers have become so popular in recent years, especially among dev tools.

### What is a hexagon?

A hexagon is a polygon with 6 equal sides and 6 equal angles. And while they can come in any size, the shape is always the same.

![hexagon-sticker-image-3](https://storage.googleapis.com/sm-content/blog/d20023fc6afceea60dcca89740236e0d04575b52)

### Hexagon tiling

One unique feature of hexagons is how they can be laid out perfectly next to each other.

![hexagon-sticker-image-2](https://storage.googleapis.com/sm-content/blog/4dc3675cb57aa8e0b3b2114b6a5fc28cdf7486d0)

In fact, hexagons, triangles, and squares are the only regular polygons that can [tessellate](https://en.wikipedia.org/wiki/Tessellation). And among those three, a hexagon has the most sides. This is why hexagonal tiles are used frequently in games, such as [Catan](https://www.catan.com/).

### Hexagon aesthetic

The interesting shape of a hexagon can make any design immediately more interesting. 

![hexagon-stickers](https://storage.googleapis.com/sm-content/blog/f8c29b18022f70b5fc5e5963fcbd388631c589c5)

The quality of logos, especially among dev tools, range from amazing to wtf. By placing a design (good or bad) on a hexagonal plane, it gives your stickers a fresh look. And if you’re getting [multiple stickers](https://www.stickermule.com/blog/introducing-multiple-design-discount), it instantly ties them together in an aesthetically pleasing way.

### How to design hexagon stickers

[Download our hexagon sticker templates](https://downloads.ctfassets.net/rw1l6cgr235r/6s5KQ6UkfeMaKgcCW6EySu/335f6657fe821bae394afb30dad54955/hexagon-sticker-templates.zip) to easily design your own hexagon stickers. You can also upload any artwork as-is when ordering and we’ll automatically format it to a standard hexagon shape for you.

<ButtonCta text="Order custom hexagon stickers" size="large" variant="secondary"  align="center" href="https://www.stickermule.com/uses/hexagon-stickers" />

A look at why hexagon stickers have become so popular in recent years.

Everything you need to know about packaging design

Packaging design is an artform, and it’s one of the most prominent in the modern world. Every time you pass by a shop, prepare food or buy a product, you’re engaging with [customized packaging](https://www.stickermule.com/custom-packaging) that someone has carefully considered from multiple perspectives. 

It’s a deceptively nuanced skill. Good package design: 

- Works within an expected formula: people expect shoeboxes, toothpaste and tablets to fit within a formula, for example 
- Serves a practical purpose: it must maximise space while looking good and maintaining the integrity of the product inside (whether it’s milk or M&Ms)

Package design can be implemented to scale (those aforementioned shoeboxes) or at an individual level, like a personalised gift, for instance. 

Before we go into the design bit, let’s discuss packaging objectives in detail. Your carton of milk does more than hold liquid... 

## What is the purpose of packaging? 

The accepted wisdom when it comes to packaging is that it serves seven specific functions and falls under 4 types. 

### The 7 Functions of Packaging 

1. It must attract buyers’ attention: does it make you stop and look? 
2. It has to protect the goods inside: nobody wants stale bread or broken machines
3. Packaging should be easy to open and use
4. Relevant information and description of the contents should be clearly visible 
5. Benefits of the product inside should be explained
6. Information like warranties, warnings and consumer information should be included: age ranges for toys, for instance; poison warnings; use-by dates; or if it requires batteries, and so on
7. Provide information related to value, price and the products’ use 

### 4 Types of Packaging 

Naturally, different products require different packaging. Here’s a breakdown: 

__1.__ __Anti-corrosive packaging__

This protects what’s inside with (for instance) extra layers of bags, bubble wrap, and even oils and paper. You might use it for metals that have to travel great distances or products crossing climate zones. 

__2.__ __Plastics packaging__

This is used for items that need protection from air, dust and water (among other elements), but are non-perishable. So think small components (headphones, say), toys, batteries and so on.   

__3.__ __Pharma packaging__

This is sometimes called “drug packaging”. It’s a sensitive, precise discipline, as it involves perishable, valuable and often delicate contents like surgical devices, dosages (liquids and solids) and sometimes even blood.

__4.__ __Flexible packaging__

As you might imagine, this type of packaging is capable of changing shape without compromising the freshness of what’s inside. 

### The 3 Ps of Packaging 

Some of these criteria were outlined above, but the “three Ps” formula is a handy way to remember the most important aspects of the trade. Packaging must: 

__1. Protect__
Every package must shield the product throughout its journey. The protection should survive the journey from its creation (whether that’s in a kitchen down the street or a factory in another continent) to its unboxing by the customer. 

__2. Preserve __
The package must maintain the product’s freshness and/or usefulness for the agreed-upon time. Naturally, this is especially important when it comes to food and medicine. But it also applies to less perishable products like clothes.

__3. Promote__ 
The package should be aesthetically appealing and on-brand. It should also (as mentioned earlier) contain all relevant information. 

## Levels of packaging 

Packaging exists in levels, from the warehouse boxes to the display units to the items sitting on store shelves (to use one example). 

These levels are categorized by point of contact. In other words, the more likely a customer is to open a package themselves, the more likely it is to be “primary”. Here’s how it breaks down: 

### What is primary packaging?

This is sometimes known as “consumer” or “retail” packaging. It’s the package that the consumer will open themselves, whether it’s a box on a shop shelf or the last piece of plastic wrapping around a tshirt they bought online. Our own [poly mailers](https://www.stickermule.com/blog/introducing-poly-mailers) are good examples of primary packaging by mail, working like strong, plastic envelopes and used for soft goods. 

### What is secondary packaging? 

Secondary packaging might be a box for the box, like a 24-pack slab of beer, for instance. But it also applies to mail order packaging, like the box that your goods were shipped in. Secondary packaging also includes add-ons, like tape. 

### What is Tertiary Packaging? 

Tertiary packaging is usually not seen by the consumer. This is the larger package for containing multiple goods, bringing them from a factory to a shop’s warehouse, for example. 

### Characteristics of good packaging

So what makes good packaging? All good packages have the following in common…

__1. They look appealing__

Not only that, but their appearance is consistent with the product. That might be quirky, dependable, chic, and so on.

__2. Good packages are convenient __

They’re no bigger than they need to be, they use space well, and they’re easy to carry, open and (if necessary) re-close. If it needs built-in grooves or handles for carrying, then they should be added.

__3. An effective package is economically sound __

Remember, if a product is successful, it will be shipped and sold in bulk. And savings grow with scale. So that first package you decide upon should be affordable. 

__4. Packages tell stories __

At a glance, the consumer must be able to tell what a product does, why it’s worth purchasing, and any pertinent information (sell by dates, for instance). Pictures tell a story too, of course. A photo of ripe tomatoes may not be Moby Dick, but it’s important to the story of a bottle of ketchup!

__5. Strong packaging is distinctive__ 

This is a tightrope: you want your packaging to be distinct, but not so much that it sacrifices information or customer expectations.
 
__6. They keep the product safe__  
Mentioned earlier, but pretty essential: the package is the final line of defence between a product and the outside world! 

## How packaging is different from branding and labeling 

The terms packaging, branding and labeling are often interchanged, used incorrectly or even combined, so let’s clear up the distinction between them. 

### Packaging vs. labeling

Packing, as established, can be summarised as the container your product arrives in (be it a packet of cheese or your new smartphone). Labeling is the information on this package. This isn’t restricted to just labels or tags - in this context, “labeling” means all of the information on the package, even if it’s been printed directly onto a bottle. 

### Packaging vs. branding 

Branding is a much broader proposition. Your company branding is the emotional connection that your customer feels. That might be sentimental, a sense of fun, luxury, value, and so on. You can portray this emotion in several ways, of course, including in how your packaging looks.

## Why is packaging important? 

Think of the last thing you bought that you were excited about. Even though that candy bar/phone/dress was exciting in itself, the packaging was part of the story too. 

It’s not surprising (at least to us!) that unboxing videos are so popular on YouTube. As [YouTube](https://www.thinkwithgoogle.com/data/youtube-unboxing-videos-watch-time/) said recently: “The amount of time people have spent watching unboxing videos just on their phones is the equivalent of watching the holiday classic Love Actually more than 20 million times.” Unboxing is anticipation - a magical moment. 

### Packaging is called “the silent salesman”

Like the best salesmen, packaging can sell to people who don’t even know they’re being pitched to. 

Traditionally, this applied to items that were seen in shop windows and aisles; but the principle works for online shopping too. If a product is tastefully and distinctively packaged, it’s exciting to receive in the mail. And, naturally, this can drive repeat business. 

You may not be thinking about packaging aesthetics so closely, but there’s a good chance your competitors are. 

### How packaging adds monetary value to the product

At this stage you probably appreciate that a package is more than just a functional container. But how can it add monetary value? 

Pricing is based on perception (among other things), and a package helps communicate its contents’ worth. Books are judged by their covers, coffee cups change with the seasons, and packaging often represents the products’ design philosophy (Apple is a classic example, with sleek, minimalist boxes for their similarly intuitive products). 

### How packaging attracts customers with shorthand

There’s a language to packaging that we all speak fluently, even if we don’t do it consciously. And good packaging designers speak this language to communicate with customers. 

__Color __

We know which colors represent which kinds of products; children’s cereals have bright primary colors; foods marketed as organic tend to have autumnal hues like brown and orange; washing detergents veer towards green and blue (colors synonymous with water).   

Tech products tend to have black, white and shades of metallic blues and grays. 

__Brand recognition__ 

A logo speaks a thousand words, to the extent that many brands simply forgo text in favour of an image; the Nike swoosh, the Adidas leaf or the eponymous fruit of Apple. 

These logo recognitions didn’t happen overnight, of course, but they are examples of an effective anchor symbol that can become an asset for a product. And the packaging then serves as countless mini billboards. 

__Branded packaging __

A more recent evolution is in the actual shape and size of the package becoming synonymous with a brand. The Red Bull can is a good example, but you can see it everywhere you look, especially in high-end fragrances; the Gautier perfume bottles shaped like the brand’s sailor mascot, for instance. 

Communicating with materials 

It’s possible to convey a message with the strength and materials of a package: strong, impervious boxes suggest a valuable, special product inside; recycled packages send a different message, conveying a conscientious company. 

## How do I design my product packaging?

So, where to start on this product packaging journey? 

__1. Start with your own logo and coloring__ 

If your logo is, say, pink on a gray background, that’s a perfect place to start, colour-wise. 

__2. Browse for inspiration__ 

As you might expect, good ideas are everywhere, including on our own site. We’re especially proud of our work with etsy products. Our [guide to etsy brand packaging](https://www.stickermule.com/blog/brand-package-etsy-products) covers everything from materials, to strings to tape and beyond. 

__3. Go to your local store! __

Bring a notepad and go to your favourite stores to see how products you like are packaged. Take pictures, and note specifically what you like about their shape, design, size, colours, messaging and materials. 

## How can you make your packaging environmentally friendly?

This is of increasing concern both to consumers and businesses. Here are the key steps: 

### Biodegradable packaging 

You can use materials that are biodegradable, so can be safely put in with compost waste, replenishing the earth. Naturally, this means no plastics! 

### Recycled 

Going further, you can wrap your products in entirely recycled materials. Paper is the best-known recycled material, but reclaimed plastic is growing in use and popularity too. 

### Recyclable 

Another option growing in popularity, packing your product in easily recyclable material can make a difference. 

### Communication

This is growing in importance: many consumers simply don’t know what can and cannot be recycled, so clear instructions on the packaging for each of its materials is a good idea.

## How can you make your packaging design stand out?

It can be tricky to create unique packaging, inventing packaging in a crowded market, but it’s entirely doable if you have an open mind and a little imagination. And there are resources out there to help make your package design stand out. For instance: 

### 1. Use packaging inserts
 
Inserts are a lovely idea - a little extra in the package to make it memorable. This can be a card, a note or something else. For more, read our [guide on package inserts](https://www.stickermule.com/blog/how-to-create-package-inserts-that-work). 

### 2. Consider custom packaging tapes 

Fun fact: you can customise packing tape, to add personality and branding to an otherwise bland, functional item. We have a [guide to branded vs regular tape](https://www.stickermule.com/blog/branded-packing-tape-vs-regular-packing-tape), plus some [creative ideas for custom tape](https://www.stickermule.com/blog/7-creative-packaging-tape-designs). 

### 3. Use printed packaging 

A stamped print on a package has an endearing, retro feel, and can be unique to your company. It’s just one of our tips in our [guide to making packages stand out](https://www.stickermule.com/blog/5-inexpensive-ways-to-make-your-packages-stand-out).

### Sticker Mule - the whole package 

Sticker Mule are industry-leaders when it comes to custom-stickers, packaging and just about anything you put in a container. Check out our range of [custom stickers](https://www.stickermule.com/custom-stickers) or hit us up for some [custom samples](https://www.stickermule.com/samples).




Here’s our complete guide to packaging, from principles of design to how to make your own packages stand out.

How to order bulk stickers quickly

Sticker Mule makes it easy to quickly order custom stickers in [bulk](https://www.stickermule.com/uses/bulk-stickers).

<YouTubeVideo videoId="VJlVyoBZxLw?rel=0" />

The [quick order tool](https://www.stickermule.com/quick-order) gives you a live quote instantly, no account required.

1. Select a product
2. Enter a size
3. Enter the number of unique designs for each size
4. Enter the total number of units per design

<ButtonCta text="Get an instant quote" href="https://www.stickermule.com/quick-order" />



The total will appear in the bottom right above the "add to cart" button.

If you’d like to move forward with a bulk order, you can upload your artwork and checkout. Within a few hours, we’ll provide you with an online proof for each item. You can request changes to each proof for free until you’re happy.

### Bulk discounts

We discount orders based on the total quantity ordered, including:

- Quantity of a single design
- Number of different designs
- Number of different products

These discounts are reflected in your cart and applied automatically to every order.

<ButtonCta text="Get an instant quote" href="https://www.stickermule.com/quick-order" />

Sticker Mule makes it easy to quickly order custom printing in bulk.

How to remove sticker residue

As much as everyone loves stickers, nobody likes sticker residue.

<YouTubeVideo videoId="KQNFdPMS4U8?rel=0" />

Here are a few simple techniques for removing sticker residue.

### Rubbing alcohol
Use an old washcloth to apply rubbing alcohol to the residue. It should break down easily and then you can wipe it away with a damp towel.

### Goo Gone
[Goo Gone](https://www.amazon.com/Goo-Gone-Original-Liquid-Adhesive/dp/B07PW7J8QG/) is specifically designed for removing adhesive. Just spray the residue and wipe with a towel.

### Peanut butter
Take a small dab with your finger and rub into the residue. The oils from the peanut butter will break apart the stickiness. This method is a little unconventional, but works (and tastes) great.

### Other products to use
If you’re short on any of the supplies above, here are some other household products that work well:

- WD-40
- Nail polish remover
- Cooking oil
- Baking soda
- White vinegar
- Warm water
- Soap
- Laundry detergent

### Other techniques to try
If you’re still having trouble, here are a few more techniques you can try.

To remove residue from glass products, try soaking them in warm, soapy water overnight.

To remove residue from clothing, try scrubbing the residue with a toothbrush instead of a paper towel.

For glass, wood, and walls, try heating the residue for no more than 30 seconds with a blow dryer and then scraping it off with a putty knife.

Once the residue is gone, you’ve got a perfect spot for a brand new sticker.

<ButtonCta text="Try custom stickers for $9" href="https://www.stickermule.com/products/sticker-samples" />

Here are a few easy tricks for getting rid of sticker residue from any surface.

Need more charm? Introducing custom acrylic charms

We’re thrilled to announce the newest Sticker Mule product – [acrylic charms](https://www.stickermule.com/products/acrylic-charms)!

<YouTubeVideo videoId="O7DaakVvnJA?rel=0" />

We use a solid, transparent, acrylic material that can be printed in full color and cut to any shape. Each charm features a small, 2mm hole, allowing you to convert your charms into keychains, jewelry and more.

![charms-blog-post-image-1](https://storage.googleapis.com/sm-content/blog/821033b526aa7892c3c4abd1e0d11c027b79f147)

![charms-blog-post-image-2](https://storage.googleapis.com/sm-content/blog/f5c91b306d108d05fabec0ac33308b2742871519)

The possibilities are endless, so we’re excited to see what people come up with!

<ButtonCta text="Order custom charms" href="https://www.stickermule.com/products/acrylic-charms" />

Custom acrylic charms can be printed in full color and cut to any shape. We include a small hole for keychains, jewelry and more.

Why kiss cut stickers are better than back slit

We sometimes [receive requests](https://stickermule.canny.io/) for back slit stickers (or crack and peel stickers). In the video below, Vinny explains why we don’t sell them and instead recommend [kiss cut stickers](https://www.stickermule.com/products/kiss-cut-stickers).

<YouTubeVideo videoId="jDhTwBljqy4?rel=0" />

## Why we don’t sell back slit stickers

### Back slit stickers bend
Back slit stickers bend at the slit, adding an unwanted crease in your sticker. This crease gets worse with time.

### Back slit collects debris
Back slit stickers collect dust and dirt at the seam of the back slit, causing stickers to lose their stickiness.

### Kiss cut stickers are better
Kiss cut stickers can be cut to any shape. We use special blades that allow you to easily peel away your sticker from the paper backing. Meanwhile, the sticker backing itself can contain extra information or design elements.

<ButtonCta text="Order kiss cut stickers" href="https://www.stickermule.com/products/kiss-cut-stickers" />

Back slit stickers are supposed to make peeling easier, but kiss cut stickers are a better option.

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