Custom labels
Label anything.
Personalized sticker labels make it fast & easy to label your products or packaging. Custom roll labels are designed for speed and compatible with most label applicators and dispensers. Custom sheet labels are designed for peeling by hand and compact storage. All our labels are from a premium material with a protective laminate, they are durable, waterproof and dishwasher safe. Each feature a soft, non-glare finish that is ideal for business or fun.
Personalized labels with free shipping and online proofs
At home or as part of your business promotion, custom made labels make the look of your products match up to their quality. Our unique printing technology allows us to easily print even the most complex label designs. Order your customized sticker labels in seconds and get free online proofs, free shipping and super fast turnaround.
Reviews for custom labels
4.7 / 5
19,223
Total reviews
93%
Would order again
Maureen MacMullanHi, this is the second time I have ordered a sticker I want to apply to something, and the adhesive is not strong enough. I may be ordering the wrong type of sticker, but I do not know how to tell that. I may call next time. A little disappointed.
- BL
- SLStephanie League
These stickers are great quality and durable. I ordered 3 different versions of the 3" x 2 " oval stickers for a recent re-packaging project. When we needed the re-order, the process was fast and they arrived in a timely manner. Would recommend and would re-order again.
- LNLarisha Naidu
I have switched most of my business printing over to Sticker Mule - easy, efficient, and great results.
- GGino
Sticker Mule is truly one of those companies you can rely on, when help is needed the most. The process was very simplistic and easy to get through. There team makes it a super enjoyable process and are always there to help. The stickers came out better than expected and the quality is top notch. This sticker label is for our Family's homemade wine and is going to be a surprise gift to our grandfa...
Frequently asked questions
FAQs
While similar at first glance, custom stickers and custom labels are unique both in their material and in their uses.
Stickers are made of premium, thick vinyl and are most often used for promotion and handed out individually or included within packaging.
Labels are made with a thinner BOPP film and tend to be used in production (on packaging, bottles, etc) because they are faster to peel.
You can see dozens of different ways to use stickers and labels in our Uses gallery.
Stickers Labels Thickness 8.3 mils 4.2 mils Thickness w/ paper backing 15 mils 6.4 mils Material Premium, thick vinyl BOPP Adhesive Permanent Permanent Matte finish ✔ Luster finish ✔ Waterproof ✔ ✔ Kick-ass ✔ ✔ The choice between custom stickers or custom labels depends largely on how you intend to use them.

Please note that our custom clear labels are made from a clear PET film and feature a glossy UV finish.
Currently, we do not offer perforated labels.
Yes! If you’d prefer a certain orientation on your roll labels, when your proof is ready to be reviewed select Edit below your proof.
You can then select from the 4 orientation options.
Our custom die cut labels can be cut to any shape. However, all of our custom labels can be classified as “die cut”. This means each label is cut individually, and there is a small gap between each label on the roll.
Meanwhile, the term “butt cut” refers to labels that are sliced, leaving no gap between each label.
Die cut labels are superior to butt cut labels in that they are easier to peel and can be cut to any shape.
Custom roll labels are labels made on a continuous liner and wound around a cardboard spool. They come in all shapes and sizes and can be printed in full color.
Roll labels are designed for peeling and placing with speed. As you can choose your label orientation, our custom roll labels are compatible with most label dispensers, as well as our own automatic label dispenser, for even faster application.